Digital & E-commerce Analyst Manager
Digital & E-commerce Analyst Manager will work with an international FMCG company.
Responsibilities:
- Drive Digital and eComm Analytics;
- Manage Digital reporting (from weekly to campaign-based and websites performance) by developing visual and clear reporting formats and driving them to Dashboards;
- Provide deep analysis and understanding of numerical results and connection to Brand Metrics and Performance
- Conduct data-mining and analysis to provide hidden insight and to address or highlight any business issues and questions by using a variety of data including web analytics, digital marketing channel performance, ecommerce sales data and customer analytics;
- Provide analysis of eComm activities and formats, connecting them to Digital Performance and overall Brand Performance in eComm.
Requirements:
- English at the Advanced level;
- Relevant work experience;
- Understanding the specifics of e-commerce.